Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

June 8, 2011

Wednesday already

My gosh. Flying along. Lots of time so far this week doing the web-presence thing; now have 223 Twitter followers & 75 'likes' on my Facebook author page. If that is achievement, I'm making progress.
So far 9 copies of Sherlock Holmes & the Zombie Affair have sold this month/week on Amazon Kindle USA. One more and that'll equal the 10 sold in May, though it was live for just 12 days, from the evening on 18th so not a big leap.
Now, all that effort comes down to $7 in actual money earned. The only real justification could possibly lie with future earnings from Stone Song and other writing to come.
Drawback there is the totally different genres - the tiny 'Sherlock' niche as against the much larger and more competitive SF/Thriller/Adventure of Stone Song.
I have no idea how many have read the sample available to be read online fron Amz kindle. That would be useful to know, for sure. Have to assume some percentage of those who read the sample go on to spend $0.99 and buy the rest.
If web presence counts for anything, it should show in a fairly quick start to sales of Stone Song when I publish.
Which is going to be within weeks, certainly, even if I do some rewrites; Jury is out on that. I have a reasonable & coherent story as is. Do I want/need to juice up the tension & conflict?

May 26, 2010

Facebook advert

I'm stepping up the marketing/visibility drive with 2 Facebook initiatives; firstly I've put an ad on their classified ads section (free) giving the details of 'In the Valley stories' and the smashwords URL with the coupon code (GR96T)which can be used to get it free.
Secondly, I'm trying a 24 hour paid advert. from 6am Toronto time Thursday to 6am Toronto time Friday, targeted at USA residents who speak English and read books. They estimate reaching about 22,000 people per day with this, at a cost of 47cents per 1,000 people; for a total of around $10+ (0.47 x 22 = $10.34).
They have analysis software, counts % clicks- number of people who see it vs number who click and go to my page; then further stats, from smashwords number who go and download; see if there is a reasonable return for the $10 investment.
Would be better if I could direct traffic straight to either smashwords or my own sales page but they give very limited word allowance in the ad.
I will be monitoring this tomorrow for sure